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Consumer Guide Album
Kendrick Lamar: Damn. [Top Dawg/Aftermath/Interscope, 2017]
Thematically, these thoughts of a pushing-30 superstar are almost conventional compared to the rest of his official output--good kid, m.A.A.d city's top-this narrative, To Pimp a Butterfly's political ambition and jazz-hip sweep, even untitled, unmastered's barrel-scraping scatter. Old head Greg Tate is reminded of De La Soul Is Dead--it's the kind of album you make after you've experienced fame's drawbacks from the inside. But this one's much harder to resist. Lamar's pensive self-doubt and modest buying habits are reassuring if you wish him well as a person, as why shouldn't you, and the simple keys-percussion-chorus beats flatter his cushiony timbre. Musically, Damn. is as calm as To Pimp a Butterfly is ebullient; lyrically, its only misstep is a pseudo-scriptural "don't call me black no more" that inspired Tate to quote Franz Fanon. Remaining skeptics should proceed directly to what vinyl fetishists know as side two, with its hit single, its "Lust"-to-"Love," its remembrance of ass-whuppings past, and its autobiographical miracle. He got what he wanted without squandering what he had.
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