Robert Christgau: Dean of American Rock Critics

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Consumer Guide Album

Depeche Mode: Music for the Masses [Sire, 1987]
When Vince Clarke departed Yazward in 1982, Fashion-in-a-Hurry's commercial doom was presumed sealed, whereupon Martin Gore went ahead and proved how easy it is to write ditties once you're in a position to exploit them. It's not as if anybody can, but at this point in pop's progress potential supply far exceeds potential demand. Yet only rarely is the production process altogether mechanical. Gore can't create without venting his shallow morbidity, which happens to mesh with a historically inevitable strain of adolescent angst, and he takes himself seriously enough to have burdened albums with concept and such. This time, however, the title announces his determination to give it up to his even shallower singer, David Gahan, who likes Gore's message because it's a good way to impress girls. Dark themes combine with light tunes until the very end of side two. Anybody with an interest in adolescent angst (adolescents included) can sob or giggle along as the case may be. B+